A
company in distress, whether bankrupt or nearing bankruptcy,
often needs help
to get
back on track and turn their company around. Often
when a company is in this situation they will contact
a turnaround
specialist such as the Dunn Consulting Group. The Dunn
Consulting Group will devise and execute a plan to
renew your company.
Your company may have a variety of causes for it's
crisis. See our list below to see if you fit into a category:
- Revenue downturn caused by a weak economy
- Overly optimistic sales projections
- Poor strategic choices
- Poor execution of a good strategy
- High operating costs
- High fixed costs that decrease flexibility
- Insufficient resources
- Unsuccessful R&D projects
- Highly successful competitor
- Excessive debt burden
- Inadequate financial controls
There are a few different ways a business may go about
turning around their business:
Emergency action plan - achieve positive cash flow as soon as possible by eliminating departments, reducing staff, etc. Business restructuring - once positive cash
flow is achieved, the strategic plan is implemented,
improving continuing operations, adjusting the product
mix and repositioning products if necessary. The management
team begins to focus on achieving sustained profitability.
Return
to normalcy - the company becomes profitable
and the changes are internalized. Employees regain
confidence
in the firm and emphasis is placed on growing the
restructured business while maintaining a strong
balance sheet.
A common method is to manage the asset, debt and cash
flow of a company in order to maximize returns to secured
creditors
and
allow the company to return to profitability and keep
its employees. Sell your company or
exit the market
A possible solution may be to sell the company, or
its assets to a third party thus allowing the continuation
of the business and keeping employees employed.
In some cases, it may be smarter to exit
the market. There are a few different strategies a company may want to use
during an abandonment strategy. An immediate abandonment
strategy exits the market by immediately liquidating or
selling to another firm. In other situations, a harvest
strategy is appropriate by which the firm plays the end-game, maximizing near-term cash flows at the expense of market position. |